Business activity review of „LIDL“ company


The number of companies(retail). Turnover. The number of employees. Main competitors. Strengths and weaknesses of „Maxima“. Strengths and weaknesses of „Iki“. Strengths and weaknesses of „Rimi“. Strengths and weaknesses of „Norfa“. Strengths and weaknesses of „Lidl“. Price comparison. More about „Lidl“.


Vilnius Gediminas Technical University The faculty of electronics Business activity review of „LIDL“ company.

Turnover is growing and growing; Lithuanians like to spend their money on food;.

„Maxima“, „Iki“, „Rimi“ and „Norfa“; Selling same but they‘re different.

Presentation of products; Lithuanian products; Loyalty program; Experience;.

„Lidl“ distinctive marketing network: Different products layout; Different shopping method;.

„Lidl“ participation in commercial campaign: Arvydas Sabonis; Facebook; Radio,stands; Competitions; Support/help;.

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Business activity review of „LIDL“ company. (2017 m. Lapkričio 08 d.). https://www.mokslobaze.lt/business-activity-review-of-lidl-company.html Peržiūrėta 2020 m. Rugsėjo 20 d. 07:17
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