Marketing presentation

Prezentation. Marketing. Made by. What is marketing? Marketing is the study of management of exchange relationships. Marketing research. Information used to identify and define marketing opportunities and problems. History of Marketing. History of Marketing. History of Marketing|Production. This stage has come to an end at about 1950‘s. History of Marketing|Product. Until the 1960‘s. History of Marketing|Selling. A firm using. History of Marketing|Holistic Marketing. The holistic marketing. Factors of influence. There are six factors of influence when we‘re speaking about marketing Regulatory. Political. Competitive. Technological. Sources.

History of Marketing is divided into 4 separate time periods considering the marketability of certain variables: Production; Product; Selling; Holistic Marketing.

There are six factors of influence when we‘re speaking about marketing: Regulatory. Economic.  Social.